Final Tik Tok Infographic
Tik Tok Infographic

The Challenge

Learning about visual potential through making an infographic on a social media app that I probably use too much - Tik Tok.

What's Inside?

1. Appearance information
2. Time information
3. Number information
4. Relationship information
5. Location information
Role
Visual/Graphic Designer
Timeline
10 weeks
tools
Illustrator, Photoshop

5 VISUAL POTENTIALS

Appearance

final appearance visual potential

Since my topic is about showing statistics on how many people use Tik Tok, how many hours is spent, and where people are using the app, etc. I will be using pictures of the top creators on Tik Tok, some memes, and dancing people figures, maps to teach the viewer about the topic.

Iterations

Relationship

final appearance visual potential

Showing the progress of how to make a Tik Tok video. Each node is a crucial step to the process. The long white line is the link between all the steps.

Iterations

Numbers

final appearance visual potential

Representing user demographics visually using differences in size, amount, height, or color density.

Iterations
numbers iteration 1
numbers iteration 2

Time

final appearance visual potential

The growth of Tik Tok downloads overtime can be visually displayed spatially along aline (bar chart).

Iterations
time iteration 1
time iteration 2

Location

final appearance visual potential

The Eastern and Western Hemisphere of theworld, mainly Asia and Northern America, useTik Tok. Many users on Tik Tok are specificallyfrom India, China, and America.

Iterations
location iteration 1
location iteration 2

Thoughts and Next Steps

Layout:
I want the viewer to view my infographic from top to bottom and left to right. The top starts with general information and as you go down, the information gets more detailed.

Balance:
My infographic uses red and blue as the main contrast colors. Red is used to highlight and put emphasis on important information. Small red hearts are distributed evenly across the entire infographic in the background symbolizing likes. Blue is used less than red but also used throughout the graphic.

Unity and Variety:
Type styles: titles are all in caps, bolded, and bigger than the body text. Words that needed to be emphasized are capitalized and bolded in red.
Level of realism/detail: medium level of realism; did not use real images but graphics are not too abstract

This infographic was made at the end of 2019 to the beginning of 2020 before the pandemic started. Obviously since then, Tik Tok has gained more attention and followers after that; therefore, the numbers and data here are not up to date. Hopefully, I can make an updated version soon!

Thanks for coming by !
Got any questions? Or just wanna chat? Connect with me through email or LinkedIn!
If you were wondering, sorry my Tik Tok account is a secret :)
EmailLinkedin